“Silly rabbit, Trix are for kids!” That poor bunny never stood a chance! General Mills introduced Trix in 1954, with three fruity colours—Raspberry Red, Orange Orange, and Lemon Yellow. Then, in 1959, the Trix Rabbit hopped onto television screens, and the chase was on! From harebrained schemes to elaborate disguises, he tried every trick in the book to get his paws on those colourful little cereal puffs. He could pull himself out of a magician’s hat, but he still couldn’t pull off breakfast!
Wed
Nov
4
Remember This?
Tricks for Trix
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DID YOU KNOW?
The Trix Rabbit wasn’t always out of luck! In 1968, General Mills launched the first of several promotions letting kids decide his breakfast fate. All they had to do was mail in their votes using Trix box tops. The verdict? Give that silly rabbit his Trix!
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